Vol.6, No. 10, March 1-15, 2011, New Delhi

Taylor, USA to strengthen its presence in India

International major - Taylor of USA has tied up with Celfrost for marketing and service of their products in India.
Taylor, USA is a world leader in machines used for making and dispensing frozen desserts. Their soft serve ice cream machines, ice cream & gelato batch freezers and thick shake machines are very popular worldwide and patronised by leading restaurant chains like McDonald's and KFC. Taylor wishes to tap the nationwide sales and service infrastructure of Celfrost to expand its presence in the fast growing Indian market. Their products would be showcased at Aahar '2011.


Mr. Giovanni Giammetta, Director of Taylor said that their products, despite being very reliable, require accomplished after-sales skills, which prompted them to tie up with Celfrost who enjoys the patronage of leading brands like ITC Welcomgroup, McDonald's, KFC, Pizza Hut, Barista, Park Plaza, Subway, Westin, Ramada, Holiday Inn, Pepsi, Spencer's, Taj Hotels and many more names in India. In addition to the Soft Serve Ice Cream Machines of Taylor which are very popular in India, what is catching the fancy of the modern quick service restaurants are products like Thick Shake Machines and Ice Cream Batch Freezers.

The other contemporary products on display at the Celfrost stall at Aahar 2010 include Chest / Upright Freezers & Coolers, Ice Machines, Wine Coolers, Bar Refrigeration Products, Confectionary Showcases, Absorption Minibars, Professional Refrigeration Products, Walk-in Coldrooms, Cold Showcases for supermarkets, Juice Dispensers, Espresso Coffee Machines, Ice Cream & Gelato Showcases, Bar Blenders, Microwave Combination Ovens, Impinger Ovens and Dishwashers.
Headquartered in Delhi, the strength of the company lies in its nation-wide service infrastructure.